Case Study: Cadillac

Teads helps Cadillac XT4 send the right message to the right consumer
Auto & Performance

Background & Objective

Drive incremental campaign performance among target audience segments through multivariate creative testing and optimization

Solution

inRead Video with Studio Iterative Creative Testing

Results

0
Test ads created from 11 video ads x 3 Target Segments x Male / Female Versions
0 wk
Campaign with 2 week “sprint tests” to optimize creative
0 %
Increase in CTR as a result
*Source: Teads Performance Data

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