Case Study: Cayman Islands

Teads helps Cayman Islands Tourism build awareness and increase visitation
Travel & Consideration

Background & Objective

Cayman Islands partnered with Teads to drive brand awareness, increase brand favorability and optimize visit intent.


Cayman Islands leveraged Teads Audience Suite to target inRead video format to the brands core audience of 25-54 year olds with a household income of $100k+ across devices.

Creative was optimized and served dynamically based on geography and mobile consumption.


expected uplift on visit intent
expected uplift on brand favorability
aided brand awareness
Source: Kantar Milward Brown Data, US Q3/Q4 2018

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